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Hitachi Construction Machinery - North America

CONEXPO/CON-AGG 2020: Showcasing the Industry’s Best

June 15, 2020
Hitachi Conexpo tradeshow booth

On March 10-13, the construction industry came together to celebrate many of the latest equipment innovations and technologies at CONEXPO-CON/AGG in Las Vegas. As always, Hitachi was proud to be a part of North America’s largest construction tradeshow.

Throughout the week, tradeshow attendees stopped by Hitachi’s booth to learn how Hitachi iron will deliver the reliability and toughness needed to tackle any jobsite.

“We had a great time showing CONEXPO attendees what our iron will do for them,” said Jonny Spendlove, product marketing manager, excavators, Hitachi Construction Machinery – Americas. “Hitachi’s iron will allows us to create and develop the latest technology and equipment, so our customers’ iron will deliver the ultimate efficiency, reliability and durability.”

At the show, Hitachi displayed a range of models for attendees to experience up-close including the ZX345USLC-6 and ZX245USLC-6, both reduced-tail-swing excavators and the newest additions to the Hitachi construction line. The compact ZX60USB-5 and full-size ZX350LC-6 and ZX470LC-6 were also showcased. The orange excavators were presented alongside yellow John Deere excavators as a visual representation of the Hitachi and John Deere partnership, which includes joint manufacturing facilities and integrated marketing and parts distribution.

Hitachi machines were also equipped with a special 70th anniversary decal, celebrating the start of Hitachi Construction Machinery’s full-scale production and innovation that has led to today’s machines.

“This milestone is possible because of Hitachi’s incredible customers and employees,” Spendlove said. “Hitachi’s longevity is so impressive, and it’s a tribute to the machine quality and innovation.”

Beyond equipment, Hitachi also previewed new technology, Solution Linkage Integrated Grade Control with Topcon, that will provide even greater productivity on jobs. The system allows operators to set a grade and hold it, increasing efficiency and lowering daily operating costs.

“With Solution Linkage Integrated Grade Control with Topcon, our customers will combine the smooth hydraulics and fast cycle times of Hitachi excavators with advanced grade technology in one package,” said Spendlove. “This technology is all about saving time and making good operators great. We’re looking forward to providing that increased efficiency for our customers. Grade Control is truly the future of the excavator industry.”

The new grade control option was previewed on a ZX350LC-6, and will be offered on additional Hitachi Dash-6 construction excavators in the future.

Many booth visitors will be showing their Hitachi pride for years to come by sporting some of the newest Hitachi swag – bandanas, gloves and hard hat stickers – that was given out at the show.

Additionally, on Wednesday, March 11, Hitachi dealers, management and customers took a break from the show and were treated to an exclusive hospitality event at the Las Vegas Mob Museum. Featuring dinner and drinks in the museum’s speakeasy, it was an unforgettable night.

After four days and more than 2.7 million square feet of equipment and exhibitors, we wrapped up CONEXPO-CON/AGG and are already planning for the next show. Come see what Hitachi iron will do for you in 2023!